This week's SaasRise mastermind sessions covered outbound strategy, AI agents, content and paid acquisition, growth and activation, churn, product focus, operational automation, hiring, fundraising, and AI security.
Benchmarks, frameworks, and strategies for reducing churn, improving retention, and maximizing revenue growth across every stage of the customer lifecycle.
The top M&A deals, venture deals, news, and blog posts of the week
June 22, 2026
The SaasRise Mastermind meetings on June 17, 2026, featured discussions among SaaS CEOs and founders on these topics.
This is what we discussed today in the Enterprise SaaS CEO and Founder Mastermind
This week focuses on tightening every step of your funnel — from ad click to closed deal. Discover how small 25-50% improvements in landing-page performance, lead flow, and sales follow-up can cut CAC by up to 90% and turn ad spend into a scalable growth engine.
Learn how to capture high-intent buyers through Google and Bing search campaigns while building brand authority with LinkedIn Thought Leader Ads. This session covers keyword strategy, bidding, creative setup, and founder-led content that turns awareness into inbound pipeline.
In this article we dive into how to upload and optimize ABM lists for matched audiences across LinkedIn, Meta, Google, and AdRoll — and how to expand reach with high-performing lookalike campaigns. Learn how to improve match rates, enrich contact data, balance precision with scale, and use attribution tools to create true brand omnipresence in your B2B market.
Most founders don’t struggle with the idea of advertising. They struggle with the execution — how to design the right ads, set up the right campaigns, and make sure they’re reaching the right audience.
If you want to build a predictable growth engine in your SaaS company, there’s one skill that changes everything: learning how to make paid ads profitable. When you understand your unit economics and can generate customers at a cost that fits your CAC and LTV goals, you unlock one of the most powerful growth levers in business.
Outbound email can get you attention. Ads can create awareness. But LinkedIn is where relationships begin — and where prospects start to trust your brand.
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