A founder’s guide to preparing for and executing a strong exit at around $5M ARR. Learn how to choose the right M&A advisor, maximize valuation through EBITDA adjustments, and avoid common mistakes that quietly cost founders millions.
A step-by-step guide to building a scalable cold email system that actually works in 2026. Covers the math, infrastructure, tooling, sequencing, and mindset needed to systematically reach your entire ICP without burning domains or wasting effort.
The SaasRise Mastermind meetings on February 4, 2026, featured discussions among SaaS CEOs and founders on these topics.
February 4, 2026
A practical, founder-level guide to selling SaaS into large enterprises. This post breaks down how enterprise deals actually get done, how to find real decision makers, avoid getting stuck as an unpaid consultant, and move to a clear yes or no faster.
This is what we discussed today in the Enterprise SaaS CEO and Founder Mastermind
In this interview, Ryan Allis breaks down the decisions that matter most when building a SaaS company for scale and exit—from bootstrapping and outbound to unit economics and building a business that runs without the founder.
A content machine is the heartbeat of modern B2B marketing. It’s how you go from being one of a hundred companies in your space to being the one everyone sees, trusts, and talks about.
You can have the best product in your category, but if you’re marketing to the wrong people — or worse, guessing who your ideal buyer is — you’ll waste time, budget, and momentum.
The truth is, most SaaS companies don’t fail because of a product. They stall because their marketing is too broad, too random, and too disconnected from the people who actually buy.
This week’s SaasRise Mastermind recap dives into how SaaS founders are navigating year-end sales, negotiating M&A fees, rethinking outbound automation, and scaling smarter with AI and PLG. Ten battle-tested insights from operators building real companies — no fluff, just what’s working right now.
Founders shared how they’re planning for year-end growth — from smart holiday sales incentives and personalized content strategies to product-led growth experiments in hotel tech. The discussion also covered AI-powered coding, “vibe coding” workflows, and when to bring in product managers versus building as you go.
Major AI-driven raises, strategic M&A deals, SaaS IPO activity, sector benchmarks, and key founder takeaways on storytelling, AI readiness, and growth in an evolving enterprise landscape.
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