Lesson 21 of 30: Landing & Expanding: Customer Success ↕️
Learn "Land and Expand" for SaaS growth, how to build/comp your customer success team, and the crucial impact of Net Revenue Retention (NRR) on annual growth
In this lesson, I dive into the crucial concepts of landing and expanding in SaaS as well as how to build and comp your customer success (aka account management) team.
I explain the significance of net revenue retention, the metrics involved, and how small changes in monthly NRR can substantially impact the annual growth rate of a SaaS company.
This is just a sampler for our upcoming live 16 week Done-With-You B2B SaaS Growth Program.
Members are encouraged to calculate their own NRR in a spreadsheet or using Baremetrics or Profitwell and understand the benchmarks for good net revenue retention performance.
We'll see you next time with more killer SaaS growth and scaling content.
In the meantime, check out our upcoming live 16 week Done-With-You B2B SaaS Growth Program, designed to be the best program for scaling B2B SaaS firms from $1M to $100M in ARR by building a predictable revenue machine and combining ABM lead list building with AI personalized outbound with scalable digital advertising.
The next cohort of the B2B Growth Program is starting soon - apply here to join us.
To your growth,
Ryan
Ryan Allis, CEO & Founder
SaasRise - For SaaS CEOs & Founders | www.saasrise.com
GrowthRise - For B2B Marketing & Sales Leaders | www.growthrise.com
Austin, TX
P.S. - Be sure check out GrowthRise, our new mastermind community for B2B Marketing & Sales Leaders at www.growthrise.com where we teach how to rapidly scale up revenue within a B2B firm. Send your Head of Marketing, Growth, or Sales to join us and we'll take good care of them!
About the Author:
Ryan Allis is the CEO and co-founder of SaasRise, the community for SaaS CEOs & founders, and GrowthRise, the comunity for B2B Marketing & Sales Leaders. Ryan founded and grew iContact as CEO to $50M ARR, sold it for $169M, and has an MBA from Harvard Business School. Today, Ryan is the top SaaS CEO coach for rapidly scaling up revenue and achieving $100M+ exits. He's coached and guided the CEOs of high growth B2B SaaS firms like Instantly, Clearstream, Seamless, Tatango, RNL, RXNT, Sojern, and many others.